Continuing our blog series about the benefits of video marketing, this week we focus on how to boost enrollment or participation in your live event by broadcasting it via professionally shot video. As always, the statistics add up in support of video’s current reign over other marketing media. Rather than rely on those numbers, we asked Josh Crosby, owner of Josh Crosby Fitness and co-creator of rowing-based fitness programs, Indo-Row and ShockWave, as well as a rowing advisor to Orangetheory Fitness, about why he values videos with respect to his annual live event, the Misery Challenge. Continue reading “Boost Enrollment by Video Marketing Your Live Event” →